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Friday, October 27, 2006

iTv NeTwOrK HiStOrY

...iTv NeTwOrK HiStOrY...
ITV network broadcast was created in 1993 in order to fuulfil a requirement of the Broadcasting Act 1990 that ITV should commission and schedule prgrammes through a seperate, independent body. Network centre is not only commissions and schedules programmes, but it is also responsile for other thing such as...
  • Broadcasting Advertising Clearance Centre (monitorsthe standard of adverst shown)
  • Engineering (sets and omitors the technical standards of the programmes)
  • ITV2 (the figital channel, availible on cable and satellite)
  • ITV Sport (co-ordinates the coverage and networking of sporting events)
  • Marketing and promotion
  • Press and publicity
  • Programme and film acquisitions (co-ordinates theacuisition of networked films and programmes)

In 1998 the network spent £626 million on programmes:

Commissions... £437 million [70% of total]

Sport...£85 million [ 15% of total]

News and Weather...£45 million [7% of total]

Acquisitions...£45 million [7% of total]

Other...£14 million [2% of total]

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