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Sunday, September 24, 2006

sTaRs 2 ReViTaLiSE iTv...rAtiNgS!



ITV has said it plans to use big-name stars such as Robbie Coltrane, Ant and Dec, Helen Mirren and Simon Cowell to "revitalise" its main channel, ITV1. There was "an incredibly strong drama line-up for autumn", a spokesman said, although the full schedule will not be released until the end of the month.
Doctor Who's Billie Piper and fashion gurus Trinny and Susannah also feature.
Charles Allen is standing down as ITV chief executive following low ratings and a drop in advertising revenues. But the network pointed to recently-introduced series such as celebrity skating show Dancing on Ice and Inspector Morse spin-off Lewis as evidence of success in the past year.

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